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We’ve finally hit a tipping point where live streaming makes sense, both as a killer feature on a platform like Twitter, but also as a standalone business like You Now. "The reason is the rise of i OS and Android," says Emmett Shear, the CEO of Twitch.
He tried and failed to launch a general purpose live streaming service with Justin. Eventually he pivoted into gaming, a niche where being tied to a desktop computer made sense.
More than 35,000 hours of live video are now streamed on the service each day, and more than a million dollars in tips flow through its platform each month.
"It is a dream that a lot of people have been thinking about for a long time," Sideman told me, relaxing at a conference table in his midtown New York office.
Users can give digital gifts, essentially sticks, like hearts, fistbumps, or beers.
These cost coins, which you earn from spending time interacting on You Now.
Meerkat emerged as a media and tech darling, easily winning the war for attention at this year’s SXSW.
It initially piggybacked off of Twitter, but was quickly cut off, likely because Twitter has its own plans for a live streaming service built around a company it just acquired, Periscope.
Often you see streamers squinting to make out a username, trying to reply in real time to the flood of compliments and questions.